The Dev House Playbook Is Broken. Here Is What Replaces It.
The body-shop dev house had a good twenty-year run. In 2026, the model is collapsing. The studios that replace it look almost nothing like the ones they replace.
Insights / Studio
Studio writing from the studio.
Everything we have published on studio. Real engineering decisions, AI in production, and what we learn building products from Jordan.
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3 posts in this category
Why Global Founders Are Quietly Building Their Next Product in MENA
The MENA tech story used to be about regional companies serving regional markets. The story in 2026 is different. Global founders are choosing this region on purpose.
Building From Jordan Is a Feature, Not a Footnote
Being based in Amman is not a constraint. It is the reason the team builds the way it does.